Author David Meerman Scott made a honest and realistic quote, “if you want 20,000 fans you must do 2000 different things that each generate 10 fans.” This was my favorite quote from 2010 and I am going to take this on as a challenge for 2011 for an ambitious project to give you 2000 different things you can do to generate 20,000 fans.
Some of these items will apply better for larger acts, some items will work for any act. Some may work for you, some may not… not yet. Some these can be done with little effort, some will take some web development, some might even require some significant development. Some of these have successfully worked for me over the years. The point is to create a list of items that would cover a wide range of acts and abilities.
The end result of all this will hopefully be more Facebook likes, Twitter followers, email list subscriptions, more sales and more traffic to your website… more fans!
2000 Things to Generate 20,000 Fans Challenge
49. Radio Station Twitter Followers
Finding new fans is something you should always be doing. Don’t wait for fans to find you.
A recent study found that the number one source for discovering new music is radio… AM and FM radio.
Go find new fans on radio station Twitter accounts. Find a radio station Twitter account that plays music from your genre and then look at who is following them and just start following the station’s followers. Also search for anyone that mentions the station’s Twitter account and follow them. But, don’t stop with just the one station. Find radio stations in that genre from around the world and do the same thing.
Need help finding radio stations on Twitter? Check out the website Radio On Twitter. You can search by state or format, this should help you get started.