I have always believed in re-purposing content whenever possible. Invest time, energy and maybe money to acquire content for your website once, but try and use is as many times as possible. A friend recently turned me onto this graphic and I felt it did a great job conveying this point.
Many leading bloggers extol the virtues of “repurposing” your blog’s content – in other words, modifying, expanding or transforming it into a different format to help you expand your influence and thought leadership. But a Google search doesn’t provide a definitive list of the ways in which you can repurpose it, only a collection of articles that each contain a handful of the same ideas.
So I decided to create a comprehensive list (as a mind map, naturally – please click on map image to view a larger version) that you can use to think about your content and how else you can republish it – categorized by format type. This isn’t an all-inclusive list, however. It’s simply the types of content platforms and formats I was able to find in about 30 minutes of research. To make it more complete, I’d like your help:
Please submit your ideas on what I should add to this mind map. I will then publish an updated version of it that includes your contributions.
via A wealth of ways to repurpose your content – Mind Mapping Software Blog.












First, it is a pleasure to meet you, Michael.
And, this map is a great piece of advice for ALL bloggers. I am taking the liberty of notifying friends and clients; it’s the perfect way to start the framework to grow your influence and improve your knowledge transfer.
Thanks for your efforts.
Pleasure to meet you Roy, please share!
What would music related version of this look like?
Delighted to land here thanks to fellow blogger and friend, Roy Ackerman. Nice to cross paths with you in the blogosphere, Michael!
No question about it, you’ve covered a lot of (repurposing) ground in your mind map. 🙂
I would normally have at least one or two ideas to add to a discussion like this, but you’ve nailed it! However, if any of your loyal readership enjoys article marketing, I’d like to suggest they add “Ideamarketers” and “Biznik” to their list of directories.
Nicely done! Tweeted, +1’d, Stumbled, and Liked.
Melanie
Thanks so much Melanie, glad you found the post helpful.